Tech giant Apple has always been at the forefront of technological innovation and cutting edge design. Or so we thought… But it appears there’s at least one man who seems to think otherwise.

In his keynote address at the 2014 Internet Summit in Raleigh, North Carolina, Apple Co-Founder Steve Wozniak made a startling revelation about the company he founded nearly four decades ago. “I wish they had done it three years ago,” said Wozniak while speaking about the recently released iPhone 6. “We could have beaten away a lot of the market Samsung got with the larger phones.”

According to Digital Spy, Apple controls 12% of the global smartphone market as compared to South Korean titan Samsung which controls 24%. Last year, 23% switched from Android-based handsets to iPhones, but this year that number has decreased to just 12%. Samsung regularly launches more devices (than Apple) which has helped increase its overall market share.

Wozniak, who on a number of occasions has slammed Samsung for what he believes to be ‘more form than function’, recently hit out at the tech titan again. In an interview with Wired magazine in February of this year, the American inventor was quoted saying, “You pick up a Samsung phone and say smile and it takes a picture, but how much innovation is that? That’s just throwing in a lot of features.”

Despite the overwhelming success of the iPhone brand Samsung has consistently maintained its lead over its Cupertino-based rival. Samsung fans have been bragging about their large screens long before Apple decided to get on the bandwagon.