Beats Electronics, founded by legendary hip hop artist and entrepreneur Dr Dre, has introduced the all-new limited edition Neon Mixr Beats in conjunction with world renowned DJ and two-time Grammy Award winning producer David Guetta.

The Beats Mixr is an incredible combination of power, accuracy and durability in a lightweight package backed by great design. The high-tech headphones can withstand the beating of a three-hour DJ set every night of the year, while continuing to consistently deliver premium performance. The headphones were specially created to withstand the rigors of DJ life. The Neon Mixr Beats deliver a deep bass at extraordinarily high volume, made for professionals warming up the party. Super lightweight, weighing in at just 0.21 kg, the ultra-flexible headband is crafted in a way that easily folds up and packs away before jetting off to your next destination.

Guetta also provides the soundtrack “Play Hard” for the limited edition headphones, featuring vocals from Grammy Award winning R&B singer Ne-Yo and worldwide singing sensation Akon. The track for the headphones can be downloaded from iTunes.

Enhanced with sound isolation, the limited edition Neon Mixrs are priced at $250 and come in five luminous neon shades: Green, Orange, Yellow, Blue and Pink. Beats continues to bring influential collaborations to market, working with some of the world’s leading artists to produce chic, high-calibre products.